With Otto logo

With Otto brand kit

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Logo assets

With Otto logo with dark text

With Otto logo with dark text

Main logo with dark text, ideal for light backgrounds

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With Otto logo with white text

With Otto logo with white text

Main logo with white text, perfect for dark backgrounds

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Otto face

Otto face

Otto's friendly face icon

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Brand colours

Persian Green

Main brand colour

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Deep Sea Green

Darker green for headings and emphasis

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Loafer

Light green background

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Willow Brook

Secondary background and hover states

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Mindaro

Success states and feature highlights

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Terracotta

Alerts and warm accent elements

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Charcoal Green

Body text and dense information

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Sage

Secondary text and inactive states

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Usage guidelines

Logo usage

  • Maintain clear space around the logo
  • Use the dark text version on light backgrounds
  • Use the white text version on dark backgrounds or photos
  • Don't modify, stretch, or alter the logo proportions
  • Don't use the logo on backgrounds that don't provide sufficient contrast

Colour usage

  • Persian Green (#02AC8A) is our main brand colour
  • Use Deep Sea Green (#105E59) for headings and emphasis
  • Use Loafer and Willow Brook for backgrounds and subtle accents
  • Use Mindaro for success states and feature highlights
  • Use Terracotta for alerts and warnings
  • Maintain accessibility by ensuring proper contrast ratios

General guidelines

  • These assets are provided for editorial, educational, and promotional use
  • Please don't use our branding in a way that suggests endorsement
  • If you have questions about usage, contact us at support@withotto.app

Need something else?

Can't find what you're looking for? We're happy to help with additional assets or answer any questions about brand usage.

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